Profiles of Success: Hadar Goldberg
At Keller Williams, we thrive on helping our clients and our agents fulfill their dreams. Although the journey of becoming a Keller Williams agent is a personal one, there are lessons to be learned from those whose hard work and sense of shared purpose have brought them to the highest levels of success.
We hope these stories inspire and motivate you.
Agent: Hadar Goldberg, Keller Williams Luxury International in Palm Beach County
Awards/Recognition: Keller Williams $10+ Million Producer, First Place in Listing May 2018 for Keller Williams Wellington
What made you choose real estate as your career?
Hadar Goldberg: I think most people say they “enjoyed looking at beautiful homes,” but I switched to real estate for the people. I have always worked in high-pressure jobs helping people. I saw real estate to be in line with that. Over the years, I’ve seen agents acting unscrupulously or not going the distance for their clients. Knowing first-hand how stressful home buying is, I wanted to be the agent who put her clients first and made sure the impression I left people with was one I could be proud of.
Why did you want to join Keller Williams?
Goldberg: I was the highest producer in the office at my previous broker and felt the need to reach higher. While I had a very good relationship with everyone, I realized I could serve my clients and myself better if I surrounded myself with high achieving agents.
There is never a reason to reinvent the wheel. I wanted to surround myself with successful, caring, agents who made the office feel like a family. Being at the number one broker in the Western Communities allows me to share my listings prior to placing them on the MLS and increase their exposure. I’m able to leverage our size to increase visibility for my sellers and access more pocket listings for my buyers. Moving to Keller Williams was the best thing I could have done for myself and my clients.
What have you liked most about working as part of Keller Williams?
Goldberg: I was concerned that I would feel lost or intimidated in such a big office, but from the first day at KW I was welcomed with open arms. From the top down, there is a strong philosophy of caring. Other agents in the office share strategies, support each other in broker’s open houses and charity events, I never feel like I’m an island, but rather, part of a team.
If we asked your clients why they work with you, what would they say?
Goldberg: Because I care. Because it’s never about making money for me, it’s about making sure I’m doing what’s best for my clients. We become like family. My business is 100 percent referral based, and I think that’s a testament to the level of care I provide.
Based on your experience, what advice would you give to new agents?
Goldberg: Always put your clients first. Don’t focus on the bottom line. As agents, we are taking on a huge responsibility as our client’s advocates in the largest purchase of their lives. We need to take that responsibility seriously, and never lose sight of it. Also, surround yourself with professionals and follow their lead.
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